NW SPORT
Advertising Partnerships
FIFA WC 2026
2026
Advertising Inventory

Reach Millions
Across Africa

New World TV is the sole distributor of FIFA World Cup 2026 in Sub-Saharan Africa. Secure your brand's visibility across 40+ countries during the world's biggest sporting event.

40+
Countries Covered
104
Matches Broadcast
196M
AFCON 2025 Views
3
Package Tiers
Why New World TV

Numbers That Matter

2,291
30" Spots (Tier 1)
Live + repeat + magazines
19
Pay-TV Countries
French-speaking Africa
53M
TikTok Views (AFCON)
+20,860% growth
46%
Audience 25–34 yrs
Core demographic
Advertising Packages

Select Your Tier

Three levels of partnership designed for different reach objectives and budgets.

Tier 1 · Full Pan-African
Full Pan-African Official Broadcast Partner

Maximum reach across all territories — Pay-TV and Free-To-Air in 40+ countries.

40+ Countries Pay-TV + FTA · All 104 games
30" Spots2,291
6" Billboards1,660
On-Screen (L-Shape)692
Social Posts90 (TikTok+YT+X)
Select This Tier
Tier 2 · Pay-TV Pan-African
Pay-TV Pan-African Official Broadcast Partner

Premium Pay-TV exposure across 19 French-speaking African countries.

19 Countries Pay-TV only · All 104 games
30" Spots1,775
6" Billboards900
Social Posts30 (TikTok+YT+X)
Studio Magazines61 programs
Select This Tier
Tier 3 · Tactical Match Sponsor
Tactical / Match Sponsor

Targeted exposure on a cluster of matches via local Free-To-Air channels.

Local FTA Group Stage or Knockout
Group Stage (10 games)20 × 30" Spots
Knockout (7 games)14 × 30" Spots
Full Tournament (17)34 × 30" Spots
PlatformFTA National
Select This Tier
Inquiry Form

Get in Touch

Fill in the form below and our partnerships team will contact you within 48 hours.

Advertising Inquiry
TIER 1 · FULL PAN-AFRICAN
📡

Tier 1 — Full Pan-African Package Selected

Maximum exposure: 2,291 spots · 1,660 billboards · 692 on-screen appearances across 40+ countries (Pay-TV + FTA).

Tier 1
Full Pan-African
Tier 2
Pay-TV Pan-African
Tier 3
Tactical Match
Group Stage
10 games · 20 spots
Knock-Out
7 games · 14 spots
Full Tournament
17 games · 34 spots
✓
Inquiry Received

Thank you! Our partnerships team will review your inquiry and reach out within 48 hours. Check your email for a confirmation.